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Showing posts from July, 2023

Exploring Current Trends in Digital Marketing and Its Various Types

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                                       Digital Marketing.   v Unleashing the Future of Business in the Digital Age Through Digital Marketing: Digital marketing has become the foundation of modern business strategies in a world that's always connected through the internet. It offers a vast range of opportunities for brands to connect with their intended audience, expand their reach, and achieve growth on a scale never seen before. This blog will explore the basic principles of digital marketing and its different types, as well as the latest trends and the potential it holds for the future.   v Understanding Digital Marketing: Marketing in the digital era involves the use of electronic devices and the internet to promote products or services. Digital marketing offers advantages such as accurate targeting, real-time metrics, and interactive communication with customers that are not available in traditional marketing. Its versatility and cost-effectiveness make it an

The Future of AI: Survival and Evolution

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AI  (Artificial Intelligence), over the last decade, has become fixed in every aspect of our society and lives. From chatbots and virtual assistants like Siri and Alexa to automated industrial machinery and self-driving cars, it's hard to ignore its impact .  For  us to understand what will the future look like with AI everywhere. We have to first understand what it is. What is AI ?   It  stands for Artificial Intelligence.  It is a branch of computer science that focuses on making intelligent machines. These machines do the same work as a human can likewise they don't get tired and can do work more quickly and accurately.   The goal of AI is to develop systems that can learn, reason, perceive, understand language, solve problems, and many more cool things.  Fun fact they don't need salary 😀. A few examples of AI which you might have used in your life are ChatGpt, Mid journey, Canva and many more but you get the point. 2023 and AI: If everyone has access to AI then it can

Unmasking Cyber Intrusion: Safeguarding Your Digital Identity in the Modern Age

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  In the fast-paced digital era, our personal information is at the mercy of relentless hackers, making it imperative for us to understand their tactics to safeguard our identities, finances, and privacy. Welcome to this insightful article that delves into the world of cyber intrusion, exploring the cunning techniques employed by hackers, while emphasizing the utmost importance of protecting our valuable data in the digital age. In the contemporary digital landscape, personal information holds newfound significance. It encompasses a vast array of data that uniquely identifies individuals, ranging from critical details like CNIC and employee numbers to seemingly mundane identifiers like student roll numbers. However, as artificial intelligence advances and the e-commerce industry booms, our personal information is constantly exposed to potential risks. Cybercriminals have become adept at exploiting the vastness of the internet to collect data for malicious purposes, such as fraud, scams

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